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Journal of Economic and Social Research Vol 3(1), 2001(Special Issue)
Articles:
Introduction to the Special Issue by Guest Editor The Impact of Environmental Uncertainty on the Market Orientation-Performance Relationship:A Study of the Hospital Industry by Subhash C. Lonial & P. S. Raju Resources and Relationships:New Drivers of Marketing Thought by Stuart Van Auken From Brand Loyalty to E-Loyalty: A Conceptual Framework by Marcel Gommans, Krish S. Krishnan, & Katrin B. Scheffold Price-Quality Relationships of Nondurable Consumer Products: A European and United States Perspective by David J. Faulds & Subhash C. Lonial Applications of Multivariate Analysis in International Tourism Research: The Marketing Strategy Perspective of NTOs by Satish Chandra & Dennis Menezes
The Journal of Economic and Social Research is published by Fatih University, Istanbul